Solange Joins The Team
Posted by Media Outrage on March 9, 2010
Solange has officially joined the team. Which team you ask? This one…
ZOOEY DESCHANEL, SOLANGE KNOWLES AND ALEJANDRA RAMOS MUNOZ TO JOIN KATE MOSS, GEORGIA MAY JAGGER AND COCO ROCHA
AS RIMMEL LONDON BRAND AMBASSADORS
Global Style Icons Add To Brand Momentum
Coty Inc., a leading global beauty company, announced today that the company will sign Zooey Deschanel, Solange Knowles and Alejandra Ramos Munoz to team with Kate Moss, Georgia May Jagger and Coco Rocha as the aspirational ambassadors of Rimmel London, the iconic British cosmetics brand. With their distinguished styles, talents and diverse backgrounds, the new faces embody the wonderfully cosmopolitan nature of London, the city that serves as the inspiration for the witty, edgy and streetwise beauty brand.
“Zooey, Solange and Alejandra each bring a distinct look and personality to Rimmel London, expanding the brand’s visibility and strengthening Coty’s global color platform,” said Coty CEO, Bernd Beetz.
A creative force as a gifted singer-songwriter, producer, actress, entrepreneur and DJ, Solange Knowles has released two inspired solo albums including the critically acclaimed, Sol-Angel and the Hadley St. Dreams and her debut Solo Star on the Music World Entertainment label. Sol-Angel and the Hadley St. Dreams produced visionary music videos “I Decided” & “Sandcastle Disco” as well as 3 consecutive #1 dance hits. Solange starred in the film, “Bring It On – All Or Nothing” which broke the record for selling the most DVDs in the first week of release than any other in the format. She launched of a series of hip-hop toys called, Baby Jamz, which is the first ever hip-hop/rhythm inspired pre-school toy line. The award winning artist has been influenced by a wide range of music genres, including Soul, Alternative, Reggae and even Country. As a result, she has cultivated a dynamic edgy personal style and ultra-cool fashion sense that ensures she always sets, and never follows, trends. She is a true renaissance personality. Solange will represent Rimmel London makeup looks in campaigns which debut in the fall.
Solange Knowles comments: “I have always been passionate about make-up because it allows me to express my personality and style. I’m very excited about representing Rimmel because it’s such a young, vibrant, on-trend brand.”
Mediaoutrage– Congrats! To Solange for branching out and continuing her efforts to fly up from under Beyonce’s SHADOW.